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Taylor Swift Enters the Mobile Gaming Market

Another celebrity is using their star power on social media, and this time, it’s Taylor Swift. According to MarketWatch, Taylor Swift has signed a partnership with Glu Mobile Inc, a… Read on! →

Dr. Sean, Brand Champion of The Joint

I frequent The Joint, a chiropractic services office located in Lakewood, Colorado, where Dr. Sean Burkhardt is the primary chiropractor. I’ve tried several chiropractors over the years and finding a… Read on! →

Cam Newton, Brand Chump

If you caught the Cam Newton Super Bowl press conference after the game, you saw postgame a great example of a Brand Chump. In the interviews and press conferences leading… Read on! →

Oprah and the Power of Social Media

I don’t know if you saw it, but Oprah tweeted a confession about how she is able to eat bread every day and still lose weight thanks to Weight Watchers…. Read on! →